The Unsinkable brian cork™

Brian Patrick Cork is living the Authentic Life

consider Everything Is Debatable


in this case, LITERALLY, if not vocally.

consider Everything Is Debatable.

it’s an album generated by none other than Hellogoodbye.

Hellogoodbye-hellogoodbye-714517_1024_768I, for one, fell for this group while they were still pumping out ultra-catchy electro-smacked pop for a punk label, of all things, roughly a decade ago. Emma Jo was a new born, and Haley Anne would listen to almost anything I said, sang, or introduced to her, and with rapt fascination.

I fell harder yet when they managed to turn-down the beats and focused on more introspective acoustic-tinged tracks that remind me still of PlayRadioPlay!The Secret Handshake, and even Cute Is What We Aim For.

their latest effort is Everything Is Debatable that manages to refine their sound quite a bit with a baring-point middle ground between their collective past approaches. that said, the lyrical depth is rather a bit lessened. however, these songs will grab you hard after a few turns.

by way of example, test yourself with the following Youtube effort around, the tune Here (In Your Arms) from their not so aptly named album, Zombies! Aliens! Vampires! Dinosaurs! and More! from 2006.

peace be to my Brothers and Sisters.

brian patrick cork


Macbook Pro with Life-like Hair (and Kung Fu Grip)

just so we are collectively (in a manner of speaking) clear, I never understood, or liked G.I. Joe with Life-Like Hair. Kung Fu Grip was pretty cool. but, the whole beard thing left me aghast. that may have been due to my military upbringing. but, I’m sure that at the age ten, my sense of utilitarian-propriety-application were simply and instinctively offended.

so… late last week on Linkedin, I posted a version of the following message:

Brian Patrick Cork ”Five days into the life-cycle of Apple’s new Macbook Pro – with Retina Display, the product is hard to find. Apple’s own website has a three-to-four week delivery date. From a consumer standpoint that’s frustrating. But, from a shareholder standpoint it’s potentially brilliant. This should make for an interesting story by the end of the quarter.”

Jo DeLapp, father of Organic Food Guru JK DeLapp, reared his head with (we did make some grammar revisions):

Joseph K. DeLapp “B – Reviews of new MacBook Pro with retina are skewed negative vs mixed. Do you have one and are the reviews that are less than positive deserved or not? I am ready to update my MacBook which is about 4 years old but have put acquisition on hold until I learn more. Other than that, how goes it for you in General? Joe DeLapp.”

I felt my response was rather creative and relevant (culturally speaking), so I’m making it a point to share all of it with you.

Brian Patrick Cork “Hey Joe. Life is running on all twelve cylinders. In terms of reviews of the new Macbook Pro with Retina Display (its like GI Joe with Life-Like Hair). The old GI Joe was great. The Life-Like Hair was kind of cool but not necessary for performance. The new Macbook Pros are very thin and light. They also don’t come with a hard drive. So, the sense is they feel like a larger Macbook Air. But, they are FAST and powerful machines. And, they will likely be as reliable as may other Apple product on the market. All that said, if you want my opinion, unless money is no object I’d recommend that you go with a new Macbook Pro (without the Retina Display). Thats $1700 with all the upgrades.”

this may be a good example of how the latest gadget is genuinely unnecessary. I’m convinced the Retina Display is really cool. however, it adds a whopping $1000 to  the price tag. so, you can get a great Macbook Pro with about the same level of performance if you don’t mind it being just a bit (negligible) thicker, like a hard drive (I don’t care either way because almost all of my files are on DropBox) and keep your wits about yourself.

Apple shareholders win, either way. and, going back to my original point on Linkedin, the Apple faithful, and newly realized, are snapping-up the new MacBooks in record numbers.

peace be to my Brothers and Sisters.

brian patrick cork

Source: (


the age of Decision-Making


I started thinking about this two years ago when the target protagonists would have been thirty four and thirty five years old. Any professional person today is at risk of realizing a status of “lost generation”. We don’t have enough mentors. And, if people try, they probably don’t know how. That’s another topic for debate destined for another time. But, I’m confident it set’s the stage for an audience that will feel it’s truth at the back of their collective necks.

Today that focus group is best exampled by thirty five and thirty six year olds. I say that because thirty five is the most difficult year for people in their personal and professional lives. It’s the proverbial cross-roads. Through my Coaching practice I realized the epiphany that thirty five is the truest point of mid-life crisis. That is, in itself, another terrific topic.

It can be argued that the most significant difference between decision-makers today is how they receive and process information, and then what they do with it in terms of “situational awareness”, relevance, and execution.

For example, most decision-makers (I can define this better some other time – but, broadly executives from startups to the Fortune 1000) that are under thirty five are comfortable receiving critical information on a mobile device (ie. smart phone of iPad), trusting it’s veracity, distributing and sharing it, and, most importantly, acting upon it. Remarkably, this includes texting. When you think about it, you’ll begin to notice that decision-makers over thirty five are still more comfortable with a desk top computer. NOTE: We more often today include Powerbooks/ laptops in this category. And, more and more over thirty five decision-makers don’t like to use SKYPE for business because they are concerned about how they will be perceived (that is yet ANOTHER great topic, for later). So, under thirty five decision-makers are more likely to believe what they read on the internet is true (it’s the old-line thinking: “if it’s in writing it must be true”). And, with the crowd-sourcing mentality of that age demographic they want to rely on that type of information. It’s a “herd” mentality. Some times the effort results in a self-fulfilling prophecy. But, more often than not they are making decisions that alienate them from their older peers because it’s not genuinely informed decision-making based on emperical research.

DATA, Information, Mobility, and Bandwidth are HOT industries probably because we want more visual-oriented information piped through our mobile devices. An example of this is the growing popularity and proliferation of Video Blogs. But, these are rarely done by people over thirty five. But, much of the information is derived from sources like Google (which I find jaw-droppingly naive and astounding), Facebook and Tumblr (that is a VERY broad generalization).

This schism is broadening. The amazing thing is the cut-off point is so dramatic. But, the level-of-trust between these groups is dropping-off at a remarkable pace. A result that we are tracking is the fall-off in numbers of “young” executive hires and promotions. And, reduced value placed on post graduate degrees like MBA’s. But, the hiring of CPA’s is tracking upward. Probably because the internet can lie, but numbers won’t.

More later.

Let’s be part of the solution.

brian patrick cork


what’s next Apple



during a recent interview I was asked if I knew what type of “machine” Apple developers use.

so, if you care, I know they use iMacs.  but, for OSX Build Servers they use what might be best described as mini-towers (not necessarily Mac Mini’s on steroids, as pithy as that may read). something the masses won’t see for a while to come.

by the way… I was also asked why I thought Sprint recently committed to Apple and the iPhone and not Android devices.

well… the answer lays within their reaction to seeing the road-map for the iPhone 5.

peace be to my Brothers and Sisters.

brian patrick cork

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What’s All This About?

"What am I looking at?", you might wonder.

Lots of stuff.

Meanwhile, here, I discuss events, people and things in our world - and, my (hardly simplistic, albeit inarticulate) views around them.

You'll also learn things about, well, things, like people you need to know about, and information about companies you can't find anywhere else.

So, while I harangue the public in my not so gentle way, you will discover that I am fascinated by all things arcane, curious about those whom appear religious, love music, dabble in politics, loathe the media, value education, still think I am an athlete, and might offer a recipe.

All the while, striving mightily, and daily, to remain a prudent and optimistic gentleman - and, authentic.

brian cork by John Campbell

photos by John Campbell


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