The Unsinkable brian cork™

Brian Patrick Cork is living the Authentic Life

why Ayn Rand’s The Fountainhead is a text book for viral Marketing


I recently wrote about the new Atlas Shrugged movie with some notes related to Ayn Rand’s first novel, The Fountainhead.

it occurred to me that great books are a terrific example of viral marketing. I had a younger fellow that used to work around me whom appeared to genuinely believe that every meaningful piece of technology or process was unique, if not invented, by his particular generation, or those that are following.

NOTE: he has no idea that, at fifty (I’ll be one hundred years old in fifty years), I have invented the cure for stupidity. more on that later.

in any event, great books that are examples of viral marketing include the Bible, and The Fountainhead. my own blog (this blog, in fact) is not terrific, or great, by any measure. it’s not even a book. but,  you can assign it as virally relevant by its growth in readership.

all three evidently touch people in a way that cause them to spread the word, so to speak.

I’ll gamble that most of my readers know what the Bible is and does. so, I’ll add some detail, here to your understanding of The Fountainhead (but, maybe, more so, Rand’s epic Atlas Shrugged). ironically, reading The Fountainhead and the Bible just might help you appreciate both in somewhat unexpected ways.

The Fountainhead manuscript, for example, was rejected by twelve publishers before a young editor, Archibald Ogden, at the Bobbs-Merrill Company apparently risked his job to get it published. despite mixed reviews from the contemporary media, the book gained a following by word of mouth and became a bestseller. the novel was made into a Hollywood film in 1949. Rand wrote the screenplay, and Gary Cooper played Roark. many of you reading this post are probably scratching your heads, and collectively asking:

who the hell is Gary Cooper?

my best answer is he also played the title character in the film of the 1939 film Beau Geste (the 1926 version was pretty good, just not the way Cooper pulled it off). for the record, Beau Geste is a 1924 adventure novel by P. C. Wren.

by the way… never underestimate Ray Milland.

you need to read it (The Fountainhead, and Beau Geste – just so we are clear). do it! and, when you do, guess what? you’ll tell your friends about it. then after reading this blog post you just might start thinking a bit more about the Bible – and, Atlas Shrugged. mind you, be prepared for elements of these books that are directly conflicted one with the other. but, opinions only gather power when both sides are ably considered, eh. it’s feasible you will investigate just why I draw comparisons between such disparate books. that means you just might talk about it at a cocktail party, or at Lake Lanier while you are hosing down the boat.

…see… viral marketing, at it’s best and most natural.

if I ever get to act in a movie, I want it to be a remake of Beau Geste.

by the way… anything that has something to do with the French Foreign Legion has awesomeness all over it.

peace be to my Brothers and Sisters.

brian patrick cork


dream on an economy of physics and faith


Why things will change, you ask?

Apparently, at some point in 1980, Herbert Stein had stated that:

“If something cannot go on forever, it will stop”.

I can’t argue against that. And, I’ve both pondered it, and tried. However, I’m not convinced. This proposition, arising first in a discussion of the balance-of-payments deficit, is a response to those who think that if something cannot go on forever, steps must be taken to stop it – even to stop it at once.

But, what if, economics aside, gravity is some how involved, and other elements of physics? Faith, of one kind or another, must certainly be a factor.

Meanwhile, physics aside, I think being referred to as a “Chief Economist” would be cool.

Oh… And, by the way… I’m listening to: Dream On – Glee Cast Version) – and, a worthwhile comparison to Aerosmith’s venerable rendition.

“You have to lose to know how to win… Sing with me. Just for the day. Maybe tomorrow the good Lord will take you away.

For what it’s worth, I’m also reading: The Importance of Being Earnest, by Oscar Wilde on my iPad. It’s an absolute and iconic piece of work.

We, after all, have our scandals. But, we must have faith in ourselves, and one another that we can defy gravity, on no economy of scale, and pull through.

Peace be to my Brothers and Sisters.

Brian Patrick Cork


there might be demons and there are ALWAYS questions


By the time your finished with this post, you’ll have realized it’s less a book review, and more a reminder that I often feel lonely in a crowd of my Christian brothers.

Demons was written by Fyodor Dostoevsky. As an aside, he is much better known, in North America, anyway, for his frustrating and authentic The Brothers Karamazov, and the much lesser known The Idiot.

And, surely, you must read them all! And, on your Amazon Kindle, no less.

In any event, Demons is, essentially, and this is my interpretation, about how liberalism leads to socialism, then leads to nihilism, and how life, according to Dostoevsky, boils down to a choice between Christianity – and… suicide.

Well… Mister, that’s a barn-burning, possibly teeth-gnashingly dogmatic, position (if this makes you think in some terms of anything related to doggy-style, it might be appropriate, and you might have the emotional maturity of a twelve year old [like me, some times], but not in the immediate context).

Demons is a very engaging novel. And, more suspenseful than the others, as relayed above, of Dostoevsky – both because it’s more violent (being about socialist nihilist anarchists and all), and because it takes a long time to get a sense for what motivates the main character, Nikolai Stavrogin (and, that’s where I might draw a comparison to myself and my titanic and transparent struggles with Christianity as it related to the Jesus Christ element).

However, Dostoevsky clarifies his thinking, interestingly, through his mouthpiece Tikhon, in that absolute doubt immediately proceeds absolute faith; thus Stavrogin, as the quintessential doubter, is also the closest among the main cast of characters to true Christianity.

To wit…

This idea, that a person must not give in to his ideas; must strain against them to be a person, is a fascinating one…

But, see… There’s no word for it, this, effort. And, that my be the core of my own struggle. I can’t put my finger on what’s missing. Or, maybe why it’s missing.

Unfortunately, there’s probably a really good word for it.

It eludes me.

Not much does. And, this is a big one.

However, I think caring is important; as is the search for that word – possibly it’s meaning, all the more.

Stick with me. And, feel free to come and get me.

Along the way, I’ll likely read everything, and talk to everyone, I can to find that word. And, the light and truth I learn gives me scienter, and the necessity of my own requirement to be naught less than a beacon, for all. My Kobayashi Maru, perhaps not?

Listening to: Heartbreak Warfare and Free Fallin’ (the Live version) by the much too underestimated, John Mayer.

By the way… Look at the “possibly related posts” (below, minds you) automatically generated by the WordPress gods (demons?). What a hoot! Is irony afoot?

Peace be to my Brothers and Sisters.

Brian Patrick Cork


there be Zombies!


“I don’t know what’s scarier, the fact that zombies could rise (are there Bibilical implications?), or the fact there are actually people out there that can’t wait for it to happen, so they can just start loading up with guns, get on their motorcycles…”, and raise even more hell.

For the record, I like Zombie movies.

Well… Maybe it’s that fact that I like to think about Zombie movies, and what I might do if faced with a mindless horde of flesh devouring meat bags. Rifle or machete?

I’ll submit we can also compare the interest in surviving a zombie apocalypse to people preparing for a Soviet invasion of America in the 1980s after the film Red Dawn was released.

Does this mean people don’t have enough opportunity for true adventure in their lives? I have. So, I’ll not allow myself to get bogged down in anything particularly meaningful with this particular post. Instead, I’m relishing the news that, one of my favorite books World War Z (Seriously… But, I’m not comparing it to Ayn Rand’s Atlas Shrugged or Edmund Morris’s The Rise of Theodore Roosevelt, mind you) is in film production!

NOTE: Consider marking your calendars now. Do it! The movie is set for a 2010 release date.

So, I’ll draw from other reviews, here, and add some of my own thoughts. Go read the book. You can order it here. It’s fun and epic. Do it!

An Oral History of the Zombie WarIn any event, World War Z, written in 2006, is the “sequel” to author Max Brooks’ The Zombie Survival Guide, which offered “complete protection from the living dead”.

Never mind The Zombie Survival Guide is a one-joke, tongue-in-cheek book in which that one joke got tired in short order. It’s, at best, a read (if at all) as a companion piece to World War Z: An Oral History of the Zombie War. I like the title with it’s sub text for best effects. I’ll leave it that, if you want to be the Boy Scout equivalent of the Zombie survivalist, and be prepared, this is the book for you.

World War Z is one of those fictional books that pretends to be non-fiction. It’s fun, for me anyway, to ponder what aliens scavenging the remains of our dead culture civilization will make of all this one day! In summary, in the event you don’t want to read this agonizingly long post, it tells the story of a zombie plague that nearly wiped out mankind when governments and armies are initially unable to control the global infestation, and the aftermath ten years later.

Those ten years after the war ended, a reporter, author Max Brooks, on assignment for a global news paper, interviews various people across the globe about their experiences during World War Z.

You might, but let’s not get lost, just yet in the point, want to know that, Brad Pitt and Leonardo diCaprio almost broke their banks dueling over the rights to film the story and play the role of the reporter (although I should add here, that Max Brooks did an awesome job voicing his own work in the audio-book).

A critic once remarked of George Romero’s seminal 1968 zombie flick Night of the Living Dead that it is a science fiction movie pretending to be a horror movie.

The same goes for World War Z. It is more science fiction than horror because I think Brooks is less interested in chills than in recounting how this future world, with it’s various governments, societies filled with a post-holocaust mind-set, fail to cope with a virus that turns the recently dead into mindless cannibalistic creatures – that in turn infect the living. But, the devil is in the details,eh. And, a gruesome attention to detail and social, economic and geographic relevance is one of many elements of this book that make it compelling as well as chilling.

Interestingly, providing you care about such polarizing change process, it is only geographically isolated, authoritarian societies such as Israel, North Korea and Cuba that copes best with controlling the outbreak. For example, in a stunning reversal of fortune, Cuba and Israel becomes the world’s economic leaders because their population and infrastructure remain largely unaffected during the outbreak (because Castro’s secret police early on threw the zombies into prison camps!). The Cuban coastline is, ironically, besieged with North American refugees seeking salvation. Open democratic societies have a much tougher time halting the spread of the disease and coping with the zombie hordes within their own borders. Brooks holds no punches in sharing his views of government lapse. He especially has it in for incompetent government bureaucracies (which keep the public uninformed of the rising threat in an effort to prevent any large-scale panic) and huge multinational corporations that cynically produce a zombie “inoculation” that doesn’t work. However, he balances much of this out with an embedded message of hope. For example, the trailing storyline where Cuba embraces many refugees, blending them into it’s new culture while embracing skill sets and innovation.

Brooks outlines the glaring fact that our governments will have a tough time coping with a large-scale zombie infestation.  So, don’t let yourself be fooled into somnolence believing, not for a minute, that any of this is possibility covered by Civil Defense planning.

This is galvanizing stuff. It reminded me of Tom Clancy’s Red Storm Rising. The zombie invasion alters the Earth’s geopolitical map. Pakistan and Iran nukes one another; China becomes a democracy following a civil war; and Russia becomes a scary theocracy. World War Z is pretty darned serious. So, I’m genuinely curious how the movie will be handled.

In my view, much of this works quite well except for one or two odd moments. In one rather daft segment a blind Japanese pensioner becomes an adept zombie-slayer. On the other hand, in another South Africa the government repurposes an old Apartheid-era plan that was meant to be a last possible resort to deal with a full-scale uprising by its native Black population. This is brilliant perspective, in my opinion. The plan ends up saving the world, thanks, ironically, to Nelson Mandela (not named but clearly represented) – the “Great Reconciler” – who insisted upon it being used even though it was dreamt up by a racist apartheid apparatchik!

The good and gripping outweighs the bad and camp by far. There are several action pieces that makes me really look forward to seeing them sequenced in a movie. For example, one is in an “interview” in which a US soldier tells of the epic “Battle of Yonkers”. The battle was supposed to be a showpiece by the U.S. military to illustrate that it is indeed ready to simply blow away the zombie threat utilizing existing military doctrine. But, the soldiers are trained for conventional warfare against, well, the living (my own training realized itself as I read the book and I had found myself thinking set-piece battle operations would be futile against a mindless horde of creatures that knew naught fear, hunger nor exhaustion – and, attrition amongst their ranks was never an issue). Being engulfed by hordes of the undead that can only be killed by headshots wasn’t exactly something NATO planners considered a possibility during the Cold War.  Soon they are overrun by the living dead despite their massive firepower. So, the battle is, instead, a demoralizing setback that almost unhinges the American defense grid.

Another great action scene is one in which a lone female pilot ejects from her malfunctioning, state-of-the-art aircraft, and parachutes into hostile zombie territory (the Louisiana bayou, no less), and must fight her way to a safe zone. In retrospect, this is likely my favorite part of the book. And, it will be interesting to see how it’s done in the movie. My friend Wayne thinks Drew Barrymore should play the role of the female pilot. why not, says I.

Other “interviews” or segments include a soldier telling of the extreme disciplinary measures taken by the Russian military when soldiers refuse to leave doomed civilians to their fate; a Japanese computer geek escaping his infested apartment block using sheets tied together like in a, er, movie; divers having to clear the ocean bottom of “live” zombies; and so on. Although the garish scenes invoked on the beaches of a Japanese ship yard may yet invoke the most epic footage for a movie. Ponder thousands of refugees clawing their way onto overcrowded and capsizing ships and surrounded by a literal “sea” of zombies.

Sure, some of it is your typical post-apocalypse stuff that will be familiar to anyone who has seen 28 Weeks LaterI Am Legend or even The Happening, but Brooks lends an unexpected emotional resonance to the material at hand by taking it all very seriously. so, let’s be clear… This isn’t Shaun of the Dead. Which is probably how Brad Pitt’s production company (who obtained rights to the novel by finally outbidding Leonardo diCaprio’s company).

By the way… Marc Forster is set to direct the movie. Forster is a very “serious” film-maker (The Kite Runner, Monster’s Ball, Stranger Than Fiction) who is sometimes criticized for his ham-fisted approach by film critics. But, for me, he has proven himself capable of directing larger scale action blockbusters. For example, the recent Bond movie, Quantum of Solace. I will add, here, that hopefully Forster has been reading some reviews, and will drop some of his annoying tricks, mostly from the Bourne movies, such as jerky cam movements, incoherent editing and the like (and, his his attempts at being “deep,” which in Quantum resulted in a laughably pretentious action scene set in an opera house.). I think the book and it’s own theme can carry that through ably enough for any director.

I’ll add that J. Michael Straczynski, best known for Babylon 5, has written a script for World War Z. There are two ways for a film-maker to present the material at hand: a fake documentary approach which echoes the mockumentary “interviews” in Brooks’ book; or a straight-forward narrative in which several of the characters in the book are condensed into one or two central figures. Wisely enough Straczynski tells me that he’s opted for the latter adaption. After all, did we really need yet another zombie movie filmed in the style of Quarantine?

Somethiing that I find interesting is that Straczynski convinced Forster (with buy-in from Brooks – although I’ve not confirmed that element) to liken the planned movie to ‘Seventies conspiracy thrillers such as All the President’s Men. Straczynski in turn has compared the movie to The Bourne Identity, and remarked that World War Z will have a large international scope while keeping the film as political as the book was (I think this is absolutely critical to help underscore Brooks’ efforts to draw attention to government policies and hijinx).

Still, whatever the end product may be: World War Z is a worth-while read that even those tired of zombies would want to check out. It really does make for terrific dinner party banter. The whole zombie plague destroying mankind thing may be a cliché, but Brooks still manages to make something worthwhile out of the premise. It’s different and “fresh” because he does such a fantastic job outlining current real world government and societal policies against eventual and likely realities.

A final note: Fans of “End Times” literature should check it out before the film hits the big screen.

Peace be to my Brothers and Sisters.

Brian Patrick Cork


What’s All This About?

"What am I looking at?", you might wonder.

Lots of stuff.

Meanwhile, here, I discuss events, people and things in our world - and, my (hardly simplistic, albeit inarticulate) views around them.

You'll also learn things about, well, things, like people you need to know about, and information about companies you can't find anywhere else.

So, while I harangue the public in my not so gentle way, you will discover that I am fascinated by all things arcane, curious about those whom appear religious, love music, dabble in politics, loathe the media, value education, still think I am an athlete, and might offer a recipe.

All the while, striving mightily, and daily, to remain a prudent and optimistic gentleman - and, authentic.

brian cork by John Campbell

photos by John Campbell


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