The Unsinkable brian cork™

Brian Patrick Cork is living the Authentic Life

it’s okay for Apple to make great products and Profits


thanks for reading my blog post today.

to keep things interesting I’m sharing a recent exchange I’ve had with an “Google evangelist” that tends to resent Apple.

Nicholas sometimes comes across like he viewed Steve Jobs as “the man” in a seemingly counter-cultural sort of way. if Nicholas actually understood Jobs and his views around innovation and choice that creates, for us all, you’ll appreciate this irony-drenched exchange all the more.

under any circumstances it certainly makes for good sport.

NOTE: I think Nicholas is a good bloke.

read the entire exchange beginning with Nicholas’s email to me (at the bottom), first. do it!

“Hey Nicholas.

The iPhone 4S is, in fact a very much upgraded device from the iPhone 4. The processing chip, camera, and general interface driven by the iOS5 track to the Apple Product Road Map (i.e. iPhone, iPhone 3, iPhone 3S, iPhone 4, iPhone 4S – and, before too long, the iPhone 5) that most outsiders have a difficult time grasping. Its not really a debatable matter. anyone can make it subjective. but, why bother? And, there is a reason why more iPhone 4S’s were sold in record time (for Apple) than the prior versions of the device.

Google’s Android driven voice service is well established. Its just not as robust, today, or in terms of it’s potential as [Apple’s] Siri. Google had an opportunity to acquire the [Siri] software but missed it. The Android effort is admirable. But, it’s not on-par with Google’s own search capability. The great thing about Siri (certainly it’s awesome potential), for example, is that is, in fact, comparable to Google’s search prowess in scope and scale. Google may have been first with the voice service, but Apple out-paced and has surpassed with it’s Siri. Until you actually use it you can’t comprehend what a game-changer it is.

I appreciate your reading my prior posts. But, I believe you were doing so using a lens looking for something that I was not doing. My own objectives have been very consistent. I use Google as a comparison to Apple using wealth-building and industry innovation as particular credibility markers. You generally are not a stock buyer (yet), or have access to multiple technology platforms. So, your perspective is limited. I don’t see an “end of an era” for Apple. If you understand what is happening in China, for example, you must needs comprehend that the bigger market, or “unreached”, remains untapped. And, Sprint’s recent commitment to purchase over thirty million (30m) iPhones is only a sliver of what Apple is forecasting in terms of growing their market, as opposed to everyone else’s mere perspective of a market. There is nuance at work here, Nicholas, that you might consider being open-minded to.

Referring to me as an “Apple fanboy” is not playful or in-line with teasing. It’s disrespectful. I am an Apple shareholder, and I firmly believe in the companies operating philosophy and the worthiness of it’s products, which happen to reflect positively in it’s growing value by share price.

I don’t use “hate speech”. I relay facts, and information a I see it. I offer insight and perspective most people don’t have, or have access to. This unique ability is why blogging, for example, is interesting to, and for, me.

You can say things like Apples mobile device “…market growth is anemic”. But, you can’t say that for it’s share price, nor it’s profound innovation. And, for discerning people that make more world-changing decisions, that remains a vital baring-point. And, the bottom-line remains that Apple has never tried to serve “everyone” like Google might desire. Apple only wants to serve a very sophisticated market. That has long been part of it’s appeal and why the wealthy and influential choose Apple products over what everyone else can afford. If, as you state, Apple products are “stale, even passe”, why is there such an insatiable demand for them globally and outside of the markets (again Sprint and China as a small example) that your information tables are cherry-picked around. Oh… I do my research. But, I have to question whether you actually understand the information you have. The sophomore only see’s what he is looking for, eh. I’ve tried to teach you to look beyond what you read on the internet. But, only you can decide if you choose to follow that guidance, or not.

Yes… Your Nexus One had “Siri-like” capabilities. But, a dumb phone can make calls just like a Nexus One, right? Being “Siri-like” is not the same as being on-par with Siri, eh.

You say Apple will “…have to figure out some way of making their smartphone device sexy again”. But, I question your qualifications as a marketing thought leader.

I think it’s great that you would choose to use a Mac to run Windows. It’s no surprise that an Apple product makes a poor Operating System like Windows that was forged in piracy, run better. I both love and value irony.

You say: 

“It always will, and as we both know, it is hard to compete with 125+ bad ass devices, when you only have 5 of your own to offer.”

I love that! It puts all of my thinking and efforts around blogging about apple and Google right into context and perspective. Under your logic it takes 125+ Google(y) products to compete with five of Apple’s. And yet, even with all that effort, Google, as large a company as it is as defined by head-count, capital expenditure, etc., can’t match Apple’s value by share or brand (I know you read the news and stories about Apple now being the most valuable brand on the planet). I think that says a lot about market-share, or what might be vitally important under best-practices, Nicholas. There is nothing “silly” about any of that.

brian patrick cork

– sent from my iPhone 4.8″

this began (well… this most recent exchange, any way) with:

On Oct 5, 2011, at 4:48 PM, nicholas taylor johnson wrote:

Hey Brian – Hope all is well.

I was emailed your blog post today by a former friend of ours, and I must say, I couldn’t help but chuckle and reminisce about the old days debating Apple v Google.  Did you forget to do your research again??  That next to the last paragraph – “almost entirely new and very much upgraded”?!?!?!?  No reputable hardware review, other than Apple’s own review of their hardware, would classify this as “almost entirely new and very much upgraded”!  That’s silly!  (SIRI – similar service on Android for over a year [and the AppStore for over year, as well], 8MP – multiple Android devices have had this for a while, dual core processor – several Android devices have this, as well).  Oh, okay, I see the “upgraded” point – you mean over the iPhone 4, which is 12 months behind Android devices in terms of functionality, whereas the 4S is only about 6 months behind Android.  Got it!  lol

And, I see you’ve resorted to name calling us Android-toters as “losers”.  I remember the days when you used logic instead of rhetoric!!

I’m only teasing, but it is funny to see how your posts regarding Apple v Google have changed over time.  I went back and read some of the old ones, and your tone is totally different.  Like a lot of Apple fanboys, I’m sure you’re seeing the end of an era on the horizon, so I don’t blame you for pulling out the hate speech.  With such anemic (nearly non-existent, really) market share growth in a year and half, you have to wonder how soon it will be before Android starts taking bigger and bigger bites out of Apple’s market share, as they’ve done to RIM, Microsoft, Palm and Symbian.  Here are a couple tables that show what I mean – from March 2010: and from October 2011:  A 36% increase for Android and a 2% increase for Apple.  The numbers don’t lie.  Apple is stale, passe even.  And, why not?, when you consistently release smartphone technology that Androids have already had for six months or more, eventually the sheeple will revolt.  Hell, my Nexus ONE had Siri-like capabilities.

That said, I continue to love my iMac and my MacBook (despite the fact that all I do is run Windows inside of my Mac, it does look pretty), but in order for their smartphone to stay near the top, they’ll have to figure out some way of making their smartphone device sexy again.  In the end, though, freedom of choice wins.  It always will, and as we both know, it is hard to compete with 125+ bad ass devices, when you only have 5 of your own to offer.  Oh, sorry for using the number 5 there, I know that is a touchy subject with the Apple evangelists – that number probably evokes thoughts of disappointment.

And, DON’T come back saying, “well, look at Apple stock, they’re obviously doing something right”, or some such nonsense.  lol  My beef isn’t with their other devices – I love their computers and tablets.  I’m only talking about smartphones here.  They’re fading, and fast.


nicholas taylor johnson

gPhone – ###.###.###

5 Comments to

“it’s okay for Apple to make great products and Profits”

  1. Avatar October 20th, 2011 at 8:13 pm Nick Says:

    You’re right – what do I know? I’m just a child. I couldn’t possibly have a valid opinion about something as complex as macro or microeconomics, stock valuations, public trends, corporate cultures, statistics, or for that matter, organic chemistry, epistemology, distributed algorithms, differential analysis, or computational biology. No, no, I wouldn’t know anything about those. How could I? My mind hasn’t developed to a point capable of grasping such abstract ideas. Oh, no, wait, I could probably talk circles around you on the bulk of those…

    Regardless of how many holes I can blow in your response, it will still boil down to you figuring out an eloquent way to respond with the same line – “Apple is best. Google stinks. And, anyone who uses Google is an idiotic mouth-breather.”

    And, to be clear, that is the very definition of a “fanboy”.

  2. Avatar October 20th, 2011 at 8:48 pm Brian Patrick Cork Says:

    I’m skeptical that you should be described as a, “idiotic mouth-breather.” Possibly a “Google Fanboy”, eh.

    My goodness.

    You can’t blow any holes in my comment because, knowing you, if you could you would at least try… Not fall into petulance, like you have with this pouty response.

    But, look, you did a good job of properly spelling those economic and scientific terms. I know that must have taken a good part of the day looking them up as you seethed and prepared this comment. Well done. But, you are far from an authority on any of them.

    I don’t have any real issue with Google. I appreciate all that effort they put-forth, as well. And, I value the comparison they, collectively, offer to the most valuable company in the world, Apple (okay, they go back-and-forth with Exxon), which is also the most valuable brand on the planet, simply because they have earned it. Those are simply facts you can’t deny.

    Try not to be resentful, Nicholas. You can describe yourself as a child. But, you can stop acting like one any time you are choose (I think; certainly hope), now that you are over thirty years old.

    Peace. At least try.


  3. Avatar October 21st, 2011 at 3:08 pm Miss Capri Says:

    Whoa, Nicky, calm down, boy, it’s just Apple VS. Androids, nothing to get so personally upset over. Brian doesn’t make “hate speech” and I’ve seen fanboys and fangirls. He doesn’t write like them, but you do.

    I’m going to say something here, IMO worth considering, even if you don’t have a visual or hearing impairment. Accessibility is what really matters, and Apple has made it clear they’re not just an exclusive clubbish type company catering to status-oriented people who want to be unique. That myth comes from Windows fanatics who’ve made it their life’s mission to hate anything apple.

    Apple is miles ahead of Windows in the accessibility department. Much as Google wants to tout Android, well, does it come with voice-over, screen-reading software right out of the box? No?

    That’s where Mac and the I-devices really have them and all other comers beat.

    You said something about Apple needing to make their PDAs look sexy again, huh? What’s sexy got to do with anything? Ehm – some people have strange ideas. What you gonna do, take your Android out on a date?

    As long as it’s user-friendly to everyone, including people like me with severe visual impairments etc. it gets the grade.

    If you can’t read print and see images, you can’t just walk into an electronics store and start trying out one of their windows computers. Their Narrator program is not a screen-reader and is only an extra assistent for you if you are able to see well enough to use a magnifier. It does not speak the keys as you type them, or provide audible menus.

    Anyone can go into an Apple store and, with a little help or if they are already familiar with Mac to some extent, they can go in, press Command-f5, and voila, the voiceover screen-reader turns on and the computer speaks audibly what is needed to operate it if a person can’t see. I have worked on MacBooks right off the store shelf. Sure, they’re more expensive, but they come with the built-in screen-reader, same as the Iphone/pad/pods. For a Windows computer, the extra screen-reader you have to order separately once you’ve decided which one you want, costs $1000 and up.

    Blackberry is woefully inept when it comes to accessibility, no spoken menus at all. Just magnification and changes in color contrasts. Too bad, because I do prefer the query keypad to the touch screen.

    Android, I believe there is special software you have to buy separately to get a screen-reader working on it. This means, accessibility doesn’t come with it right out of the box like it does with Apple products.

    until that happens, the iPhone is my only option next time I’m in the market for a smartphone. I’ll go with the one that hasn’t forgotten about people like me as part of its user base.

  4. Avatar October 21st, 2011 at 3:25 pm Brian Patrick Cork Says:

    Hello Ms. Capri. And, welcome, here.

    …wow… There is some keen insight to your words. And, observations I wish I had thought of, myself.

    Well done.

    Thinking back, it’s the simple fact that I’ve long detested all things Windows that makes me so pleased with Apple. I was a long-time Microsoft shareholder. That overlapped my tracking and investing in Apple. And, my investment in Google overlapped that of Apple. Steve Jobs supported Google for many good reasons. But, he went cold when their pledge to “do no evil” fell short with an emphasis on profits – and, buying innovation as opposed to being innovative.

    Meanwhile, Nicholas isn’t a bad dude. He forgets I’m a Google shareholder, and loses sight of the fact that’s its the comparison of the two companies that makes all of this interesting. We learn from it, and daily. He is trying to find his way. And, he will. I’m sure of it.


  5. Avatar October 25th, 2011 at 3:36 pm jacqueline z. jackson Says:

    And now its happening with smart phones a product category increasingly defined by intense competition between Apples iPhone and the gaggle of manufacturers who have embraced Googles Android software..Unlike the Mac-PC wars the battle between the iPhone and Android is in its early stages. Both Apple and Google and its hardware partners are trying to dominate the market in exactly the right way by building the best possible phones.

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