the title of this particular post is misleading.
I won’t be discussing sex. in fact, Joanne (my wife) just looked over my shoulder and was a bit alarmed by the reference to “sex”. in fact, it’s another experiment around Search Engine Optimization (SEO) [fascinating, gripping stuff]. by simply adding words like “sex” (even the word: “butt”), or my name (seriously) to a subject line and then in the opening paragraphs of a blog post can increase viewership dramatically.
so… you are had, in a manner of speaking.
meanwhile, as I approach my more salient point, here, I’ll reveal that I was recently asked how and why my blog has become so widely read. they could hardly conceal their irritation.
the timing for this missive is likely good because I recently ruffled feathers around another recent post: the distortion field of social media and marketing and it’s impact on networking. I was also interviewed by Malcolm Teasdale for his Malcolm Out Loud show not long ago – and more recently by the Wall Street Journal and Forbes Magazine, the latter with something to do about being a “king-maker”. that might not make much sense either. however, on that show, those media points, as with this blog, questions are asked; statements made. a platform for fist-shaking is thusly created. and more often than not, solutions gleefully championed.
it’s not that I’m an award winning blogger. I’m simply followed by a lot of people that are apparently interested in me, what I do, say, and possibly think.
I’ll amicably submit that it’s possible they just like the videos and music I actualize, periodically. I also use words in interesting ways to help me draw correlations in-and-amongst world events. everything, everything, I tell you, is connected. and, I strive to prove it diligently on this blog – and, almost daily.
nonetheless, with that question, I’ll take the firm position that I’m stumped. usually, I am not without an answer. most of the time, any answer is better than no answer at all. one must simply be able to defend a point. NOTE: there is nothing stupider sounding (less so, transparent) than someone saying, “I don’t know.” also, it suggests you have no ability to think on your feet. I can do that. I’m actually quite good at it.
So, how did I end up being a widely-read blogger?
we did a bit of research. in fact, we did more than that… we did a LOT of research. see.. that’s a significant element to who and what I am. I try to know and relate to a great many things. I think about what is happening in the world, and take it oh so seriously. my Nana said I was a, “deep thinker”. maybe that’s the case. but, more likely I care deeply (endlessly). my passion and commitment to people around me (in an ever-growing circle) is fueled by reserves that could possibly keep the earth spinning on it’s very axis.
here are a few tips:
I like to write.
and, it does not hurt that the title of my blog is a witty twist around my surname. I’ve had heady victories in my day, with more to follow, I’m certain. but. I’ve also had my ass severely kicked. I suspect my daughters take the former for granted. my friends and business partners certainly do, by example. but, it’s the manner in which I work hard to manage the scary challenges is how I want my daughters to understand me. character is often best when tested, eh.
that said, if you decide to write a blog about how toilet paper gets made, you might not get an award or get read very often.
unfortunately, just because you can write doesn’t mean you should. Pretty much everyone can write. Except for the illiterate, of course. think about that.
just so we are clear, I think Mary Guthrie should fire up a blog and talk about her family and co-workers. I don’t book mark much of anything. but, I would subscribe to her stories about her Irish-influenced family.
the point is, it helps if you can write well. if you can’t, take a night class once a week at the local junior college. pick up a copy of Finnegans Wake and grind your way through it. I’d prefer you to read Ayn Rand’s Atlas Shrugged, mind you. more on that later, especially with a movie on it’s way.
that said, I’m not claiming to write well. I simply write interesting.
In blogging, all you have is words, and if your words can’t. don’t or won’t resonate, your blog suffocates. and, if your blog is stagnate, nobody will read your thoughts because nobody likes reading a blog that sucks.
can you imagine foreigners (or extra terrestrials) that might read writing such as my own and become confused by the utilization of the English language? just ponder the word, “sucks” and it’s multiple uses.
I make blogging sound easier said than done, right? well, hell, it’s part of my life’s mission to make easy seems appear difficult, and herculean things seems simple. that’s my nature. I don’t look for “easy buttons”. I just know where they are. I’m no leperchaun. but, people read my blog.
but here is the truth. If you just write random stuff and post it to your blog, your friends will read it, and your wife (okay… not mine, so much), or husband, or whatever will read it, and nobody else will. then you’ll have, like, one hundred readers a month (according to WordPress that’s about average), and you’ll be like, Why, God, did I start a blog? I hate blogging! Blogging sucks. then you’ll stop blogging because your blog only confirms your deepest fear about yourself, about life, about humanity:
nobody cares what you have to say, or do.
essentially, you have to express an intelligent opinion (facts help) in an interesting way about stuff people care about. maybe that’s Wikileaks. perhaps urban farming. but, you have to write about what you genuinely care about, not some drivel that you think other people will care about.
blogging reality: whatever you think potential readers will or should care about, they won’t. and, whatever you think they won’t care about, they likely will. the latter part of that thinking is possibly the key, here. we, that collective (the what?) we, don’t understand how important everyone, everywhere, really is. so, we don’t value ourselves enough to work daily to be change agents or interesting. well… I do. I take enormous (calculated) risks each and every day.
more on that last bit, later.
peace be to my Brothers and Sisters.
brian patrick cork