I’ll begin this with a hearty thanks to John Stein for our time together Friday. John, I think you might be one of my best friends. and, I am always appreciative of our time together – and, recently in particular.
I’m copying Tim Barker on this email because of ROI ministry (Tim created this Ministry and he’s letting me help him).
all this said, I’m actually directing this post towards Todd Miechiels, as I continue to think about the financial model for The 3:15 Project. I’m pretty convinced that $315 per video is the way to go. and, selling (sponsorship) packages of six (6) for $1890 is sublime. NOTE: it was John that taught me Friday that “6” is the number for man in the Bible. so, $315 x 6 = $1890.
in any event, this communique is about Return on Investment (“ROI”). and, since Todd wants a For Profit Ministry (and, I really applaud this), ROI will be a key to it’s acceptance, proliferation, and success (that requires definition for human comprehension).
take heed, Tim.
I believe that I’m quickly coming to the conclusion that ROI relative to most Ministries is going to be subjective and ultimately arbitrary. but, most of the time we seem to equate a Ministries success as involving the “saving of souls” in one form or another.
so… how about this… lets assign the value of a saved soul in the United States as $315,000 US Dollars. in Great Britain it can be £315,000 Pounds. In China, ¥315,000 Yen, etc.
it comes down to economies of scale. each nation recognizes and can relate to its own currency, yet the proverb of 3:15 remains consistent.
each video that is bought and shot, any where around the globe can now be assigned it’s relative value and we can create a financial model that will be accepted. we now have a universal methodology for calculating a requisite ROI. and, people in business can relate and communicate all of this in a way that legitimizes the integration of faith and business.
John, whom is a healer, says I’m “annoited” for business. we all make a difference. my gut tells me my thinking, here, is inspired. so, lift me up, please. I don’t need to be “right”, mind you. recently David Quail accused me of having an ego. but, candidly, I’d rather be useful.
peace be to my Brothers and Sisters.
brian patrick cork